Borders Customers Offered High Speed Wireless Internet Access at Stores in Seven States
Bellevue, Wash. and Ann Arbor, Mich. — Apr. 9, 2003
Borders Group Inc. and T-Mobile USA, Inc., today announced that T-Mobile HotSpotSM service is now available in all Borders Books & Music locations in California, Florida, Georgia, Michigan, New Jersey, Texas and Washington state offering customers WiFi (802.11b) high-speed wireless broadband Internet access in more than 145 stores. By mid-June, a majority of the more than 410 Borders Books & Music stores in the U.S. will be WiFi-enabled, giving T-Mobile HotSpot customers even more convenient locations to reliably access the Internet when away from their home or office.
Borders provides an ideal environment for mobile professionals to catch up on email, download important presentations or access their corporate intranet from a comfortable chair. T-Mobile HotSpot service allows customers with a wireless-enabled laptop or PDA to access the Internet or intranets at super fast speeds. Customers can indulge in personal interests such as reading online book reviews and experiencing rich multimedia audio and video services. In addition, WiFi service in Borders stores expands the customer shopping experience, allowing customers to maintain a connection to the outside world when shopping Borders’ vast selection of books, music and movies, or talking with friends over a cup of coffee in Cafe Borders.
To connect, customers need a T-Mobile HotSpot account and a WiFi-enabled laptop or PDA. To use the service, customers simply need to launch their Internet browser from within a participating Borders and login. Customers can locate the nearest Borders store by visiting www.bordersstores.com. With a T-Mobile HotSpot account, individuals can access the service from more than 2,300 locations nationally, including Borders. A variety of rate plans are available, including prepay, Pay-As-You-Go and unlimited national access plans starting at $29.99 a month. Rate, location and other information about the T-Mobile HotSpot service can be found at www.t-mobile.com/hotspot/.
Lindsay Morio
T-Mobile USA Media Relations
425-383-4002
About T-Mobile USA, Inc.
Based in Bellevue, Wash., T-Mobile USA, Inc. is the U.S. wireless operation of Deutsche Telekom AG. By the end of the first quarter of 2010, approximately 150 million mobile customers were served by the mobile communication segments of the Deutsche Telekom group - 33.7 million by T-Mobile USA - all via a common technology platform based on GSM and UMTS, the world's most widely used digital wireless standards. T-Mobile USA's innovative wireless products and services help empower people to connect to those who matter most. Multiple independent research studies continue to rank T-Mobile among the highest in numerous regions throughout the U.S. in wireless customer care and call quality. For more information, please visit http://www.T-Mobile.com. T-Mobile is a federally registered trademark of Deutsche Telekom AG.
About Borders Group, Inc.
Borders Group is a leading global retailer of books, music, video and other information and entertainment items with stores in the United States, United Kingdom, Australia, New Zealand, Singapore, and the commonwealth of Puerto Rico. A FORTUNE 500 company headquartered in Ann Arbor, Mich., Borders Group employs 32,000 worldwide and operates over 410 Borders domestic superstores, 33 international Borders stores, 37 Books etc. locations and approximately 775 Waldenbooks stores. Teamed with Amazon.com, the company also offers online shopping through Borders.com (www.borders.com) and Waldenbooks.com (www.waldenbooks.com). More detailed information on the company is available at www.bordersgroupinc.com. Information on Borders stores is available through www.bordersstores.com.